Is your e-commerce site prepared for the inevitable cyber attack?

Cyber attacks are a dime a dozen lately. If you have an e-commerce website, then you need to be aware of some of the basic security needs for your website.  Here’s a simple info graphic from Top Net SEO to review.

Lead Generation for Small Businesses

Generating qualified leads is a priority for any business.  For small business owners it can be the difference between thriving and just barely surviving.  If you are looking for more leads, this blog post will help you cultivate the right funnels for success.

Lead generation takes daily focus.  If you are trying to be all things […]

How to Create a Successful Lead Magnet to Grow Your Email List

What is a Lead Magnet?
If you plan on doing any kind of marketing online, you need to know what a lead magnet is and how to employ it to help your business fill the lead funnel.  There are so many nuances in online marketing that it can be overwhelming for some (that’s why you hire […]

4 Step Formula to Convert Leads to Customers

Every business owner knows how important it is to attract leads into their funnel. Without a steady flow of new leads, businesses struggle and without a plan to convert those leads to customers businesses die.

Here is a simple, 4 step formula to convert leads to customers.

1.  Connect […]

Finding Inspiration to Write Blog Posts: 6 Tips

I have nothing to write. I don’t know what to say. Where do I find inspiration to write for my blog?
Have you ever uttered those words? Do you ever get stuck when setting out to create content? Here are a few tips to get you started:

1.  Review the questions your clients frequently ask you. One […]

Facebook Lead Ads: Will They Work?

Facebook. We love it and we hate it. As we adapt to the never-ending changes within the platform, our opinion about it for business marketing changes. Some days good, some days, well…

As marketers, we use Facebook for a variety of needs. One important way that businesses are using Facebook is to generate leads, but the process […]

Did You Know? You are Really in the Content Marketing Business

The truth is, it doesn’t matter what your product or service is.  If you rely on online marketing to get the word out, build your list, engage with your prospects and customers then you, my friend, are in the CONTENT MARKETING business.
Facebook, blogging, email marketing, tweets, pins, shares and the like, are DAILY business building […]

6 Great Podcasts for Business Owners

Most of the business owners we work with are over scheduled and have very little ‘free’ time so at first blush, you might be thinking that you don’t have time to listen to podcasts.  Your busy schedule not withstanding, I propose that you can find time to listen to some of the best content for […]

Why Nobody Reads Your Blog

For many businesses, the blog is a great way to drive traffic to your website.  When you use blogging as a tool to meet searchers in the search bar, more than likely, the searcher is looking for something specific.  If you are taking the time to create content, make sure you are doing a few […]

14 Types of Blog Posts That Will Get Read

I’m often asked by my clients, what to write about on their blog. Here are 14 blog post types that can help you get started creating relevant and action driving content. Different types of blog posts attract different segments of your audience. Usually when someone is searching for something online, they are typing specific wants […]