Writing content for your website can be difficult. What do you need to say? What does Google read? What helps with your SEO? What will your audience want to read? Writing a great bio is about helping your reader KLT — Know, Like, and Trust you. Today’s article is about how to write a bio […]
In the last 20 years I have worked with thousands of business owners at varying levels of business. All of them want to grow (become more profitable) and become more efficient. Regardless of business size, years in business, systems and struggles, selling is always a critical area that can be improved upon. Here are 3 tips […]
Learn how to make your home page engaging for the user.
We have reviewed thousands of websites to come up with our list of what makes a GREAT website. Sure, there are some really cool features on websites today, but when you take away the flashy graphics, pop ups and video; what makes a website function […]
Content is really a simplistic way of looking at how your business is engaging in conversations with prospects and customers. The content of those conversations takes a variety of forms and that is one way we review our content before we publish it. Here’s the outline we created that provides 4 key areas that need […]
With just a little effort, you can ensure your ads and posts on Facebook look their very best. Why risk your images showing up distorted or misaligned when you submit a post or ad. Here’s all the info you need in one place to make the best impact.
How do I know if my graphic has […]
We love curating tips from other marketing minds. Here are a few excellent websites/experts/tips from around the web.
Contently — Contently helps brands create great stories, engage audiences, and deliver business results — at scale. We do that with powerful software, world-class creative talent, and patent-pending technology that ties content performance to business goals. What I love […]
Content marketing is simply the creation and distribution of valuable, usable content that helps your audience connect with your business in such a way that it converts them to revenue generating customers.
The most important aspects to content marketing are:
Is the content relevant? Writing for writing sake is not going to drive eyeballs to your site […]